How To Compete With Large Company Websites: Low Hanging Fruit Keywords

I know that starting your own website can be a bit overwhelming at first, and I know you have the question how will I ever get traffic if I am a small blog and there are big company websites in my niche. Well the answer is low hanging fruit keywords. That brings me to your next question, what in the heck are low hanging fruit keywords.

What Are Low Hanging Fruit Keywords

Even though the name might be a bit funny it really makes sense once you know the idea behind the name. If you think of different articles and keywords as fruit on a tree everyone wants the biggest piece of fruit on the very top of the tree. These are the keywords that have tons of traffic and tons of sites that are targeting the keyword. You want to forget about the big fruit at the top of the tree and focus on the smaller fruit that you can reach from the ground. This means you want to find keywords that have smaller traffic numbers and fewer sites targeting these keywords. This makes it much easier to get ranked and show up on the first page of the search engines.

keywordI will use an example from another site I run. Tee Off Times and More. I found a keyword “how to save money on golf tees”. This keyword has 50 searches a month and an QSR of 125. I wrote one article targeting this keyword and look where I ended up on a Google search.—>

Yes that is right, I am 3rd on Google (not including paid ads) when people search that keyword. Using these low hanging keywords really levels the playing field for all of us to get ranked and gain traffic.

How To Find Low Hanging Fruit Keywords

I recommend using a Jaaxy.com you can start with a free membership that gives you 30 free searches. Visit the site, sign up for a free account and get started.

What You are looking for!

  1. Search a long phrase instead of “online money making” search “how to make money online with affiliate programs” longer phrases have a better chance of being low hanging
  2. Make sure the keyword makes sense! Even if the keyword meets all other requirements if it isn’t something that makes sense don’t use it!
  3. Monthly Searches: As long as it doesn’t have “<10” the keyword will qualify as a low hanging keyword
  4. QSR: You want to have the QSR under 300. The lower the number the better.

If the keyword meets all these requirement, you have just found a low hanging keyword. Now get out there and write an article targeting the new low hanging keyword.

Please let me know if you have any questions on low hanging keywords. Place a comment with your niche and maybe I can help give you some ideas of some good keywords for you to target!

 

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